Heads up: This post contains affiliate links, which means if you buy the product I may receive some monetary compensation. I only recommend products I use and love! Thank you for your support!
Looking for the FREE Pinterest 101 Email Course? You can get it right here! >>
I’m on Pinterest every day. I must see thousands of pins per week. There are a few bloggers whose images are so well branded on Pinterest that I instantly recognize them on a regular basis.
Does this happen to you? A pin catches my eye and I go “Oh that’s Suzie, one of my favorite bloggers!” I love her content and trust she'll add value, so I click through to her post.
Your audience is scrolling through an endless sea of options on Pinterest. If you want to boost your chances of getting their attention you need to brand your pins on Pinterest. Branded pins are more recognizable and look more like you've got your business act together.
Successful bloggers on Pinterest have uniquely designed pins and 5 key elements of a well branded pin. They're following a process that you can follow too.
Let’s look at some examples from a few of my favorite bloggers:
Wow, right? Their pins look outstanding! If I see any of their images in my Pinterest feed, I will instantly recognize them and be more likely to click through to their content.
2 things should stand out in these examples.
You know what else they all have? Tens of THOUSANDS of followers on Pinterest and a ton of engagement on their pins - I see their stuff re-pinned all the time.
I think we could learn a few things from them :). Starting from the top let's take a closer look at each blogger's pins.
Note: I chose these bloggers because they have excellent content, Pinterest strategy, and I follow each of them. I recommend you check out their blogs if you haven't already! You can click on the links to see their blogs and click on the images to see their Pinterest Account.
Regina of byRegina.com: Signature logo? Check.
Caitlin of caitlinbacher.com: Consistent colors? Yep.
Louise of solopreneursidekick.com: Consistent graphic elements? Check.
Sarah of XOSarah.com: Consistent layout? Check.
Mariah of femtrepreneur.co: Unique design? Yes.
Pauline of twelveskip.com: Consistent fonts? Yep.
You can see that each of these bloggers have an individual unique design and the 5 elements of a well branded pin.
Having a unique design is critical to your success. It may be tempting to want to mimic the design of others you admire, but if you want to stand out on Pinterest you have to be different!
Your pins are often the first impression you give to your readers. How do you want them to feel? Infuse your personality into your brand and shout it from the Pinterest rooftops!
If you're not a professional designer, raise your hand. 🙋🏼I have great news for you. You don't need to be a professional designer to have a professional-looking, well-branded design!
You just need a unique design infused with your personality and brand, and the 5 elements of a well branded pin!
Plus you can find customizable logos, fonts, graphic elements, and so much more. See the little woodland creatures all over my blog? Creative Market!
Want more Pinterest Marketing Strategies?
Looking for more Pinterest Marketing Strategies to grow your blog and business? Join my FREE Pinterest 101 Email Course below! ⇣
Learn key strategies to grow your traffic, subscribers, & business with Pinterest! Enter your info below ⇣
The beginners guide to Pinterest Marketing! You'll learn the strategies you can use to drive traffic to your content! Let me know where to send your free email course ⇣